Google Gemini more than doubled its referral traffic to websites between November and January, according to SE Ranking data from more than 101,000 sites with Google Analytics installed.
The increase started in December, shortly after Google began rolling out Gemini 3 across its products. SE Ranking measured a 51% increase in December and a 42% increase in January, for a combined gain of about 115%.
For transparency, SE Ranking sells AI visibility tracking tools, and the data below comes from their own Google Analytics dataset.

![[CITYPNG.COM]White Google Play PlayStore Logo – 1500×1500](https://startupnews.fyi/wp-content/uploads/2025/08/CITYPNG.COMWhite-Google-Play-PlayStore-Logo-1500x1500-1-630x630.png)