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Kult is in the middle of a full-blown crisis once more. The beauty marketplace is at war with its primary backer, resulting in operations coming to a grinding halt and employees unpaid for months. So, how did the controversial beauty startup end up on the verge of a collapse?
The Kult Whirlpool: In April 2025, the startup announced a $20 Mn (₹185 Cr) Series A round led by the M3M Family Office to clear its previous liabilities and scale to over 10,000 daily orders….
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Kult is in the middle of a full-blown crisis once more. The beauty marketplace is at war with its primary backer, resulting in operations coming to a grinding halt and employees unpaid for months. So, how did the controversial beauty startup end up on the verge of a collapse?
The Kult Whirlpool: In April 2025, the startup announced a $20 Mn (₹185 Cr) Series A round led by the M3M Family Office to clear its previous liabilities and scale to over 10,000 daily orders….
We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.
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