The feature, which was launched last week, has seen more than 1 Lakh orders being deleted
Blinkit has launched a slew of new offerings this year, including quick food delivery platform Bistro, large order fleets, and ‘Blinkit Seller Hub’
Blinkit clocked a revenue of INR 1,156 Cr in Q2 FY25 and posted an EBITDA loss of INR 8 Cr
Zomato’s quick commerce arm Blinkit has introduced a new feature which allows users to delete order history from their account.
Blinkit cofounder and CEO Albinder Dhindsa announced the development on networking platform LinkedIn. In a post, Dhindsa said that the feature was launched last week and more than 1 Lakh orders have been deleted since the introduction of the feature.
“You can now delete orders from your Blinkit order history! We rolled out this feature last week, and 1,04,924 orders have already been deleted since then. New year, new order history,” said Dhindsa.
The latest offering comes weeks after Blinkit beefed up its top leadership with the appointment of former Flipkart and OYO executive Vipin Kapooria as its new chief financial officer (CFO).
The quick commerce giant has introduced a plethora of new offerings this year. Earlier this year, it forayed into the quick food delivery segment with the launch of a new app, Bistro. It also began piloting large order fleets and launched ‘Blinkit Seller Hub’ which allows sellers to list themselves on the platform. It also debuted the return option for categories like clothing and footwear and quick delivery of passport-sized photos.
The development came on the same day as the quick commerce platform expanded its operations to Jammu, in line with Zomato’s initiative to expand its quick commerce business to Tier II cities.
The quick commerce segment has been seeing a sharp rise in popularity in the country over the last couple of years. On the back of this, Blinkit clocked a revenue of INR 1,156 Cr in the second quarter (Q2) of the financial year 2024-25 (FY25), more than 2X of INR 505 Cr in the year-ago period. It also managed to narrow its adjusted EBITDA loss to INR 8 Cr in the reported quarter from INR 125 Cr in Q2 FY24.
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