As the company prepares for 2025, analysts are optimistic about Meta’s potential in the realm of ref=”dofollow” data-ga-onclick=”Inarticle articleshow link click#Tech#href” href=”https://economictimes.indiatimes.com/topic/generative-ai” target=”_blank”>generative AI.
Jefferies analysts chose Meta as one of the “winners” in the space, pointing to the company’s massive user base as “one of the richest surfaces to introduce Gen ref=”dofollow” data-ga-onclick=”Inarticle articleshow link click#Tech#href” href=”https://economictimes.indiatimes.com/topic/ai-tools” target=”_blank”>AI tools,” as per CNBC reports. Truist Securities also noted that Meta’s ref=”dofollow” data-ga-onclick=”Inarticle articleshow link click#Tech#href” href=”https://economictimes.indiatimes.com/topic/ai-digital-assistant” target=”_blank”>AI digital assistant could challenge Google’s search engine as “an answer engine for all kinds of queries.”
AI glasses
In the blog post, Meta spoke about the evolution of AI assistants in glasses, emphasising their shift from reactive tools to proactive helpers in 2025. Instead of AI assistants that just respond to user prompts, they will become context-aware participants in daily life. Meta came closer to this vision in December 2024, with the company rolling out its Live AI feature for glasses, offering a more personalisedAI experience.
Meta’s research team is also focusing on creating AI-native hardware, so unlike other phone and PC makers, they won’t have to rebuild their products to put AI assistants at their core.
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ref=”dofollow” data-ga-onclick=”Inarticle articleshow link click#Tech#href” href=”https://economictimes.indiatimes.com/topic/mixed-reality” target=”_blank”>Mixed Reality (MR) Meta said it will continue to push into MR in 2025, led by products like the Quest 3S headset, which was released in October 2024. The company expects even more people to activate their headsets in the coming months.
In order to enhance the 3D experience, Meta has enlisted the help of ref=”dofollow” data-ga-onclick=”Inarticle articleshow link click#Tech#href” href=”https://economictimes.indiatimes.com/topic/james-cameron” target=”_blank”>James Cameron, a director known for his technological pursuits in film, to help filmmakers create immersive 3D content for the Meta Quest platform.
Combining AI-powered glasses with augmented reality (AR)
Meta’s “next big step toward the metaverse” will be combining AI-powered glasses with a true augmented reality (AR) experience. The company offered a glimpse of this with the ref=”dofollow” data-ga-onclick=”Inarticle articleshow link click#Tech#href” href=”https://economictimes.indiatimes.com/topic/orion” target=”_blank”>Orion project, with Bosworth claiming that 2025 will mark this milestone.

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