How Nirmalaya Is Turning Floral Waste Into A Multi-Crore Spiritual Brand

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SUMMARY

Redefining traditional incense by offering charcoal-free, handmade incense sticks and cones infused with natural essential oils

Serial entrepreneur Rajeev Bansal was disheartened by the environmental damage caused by floral waste from temples. During a visit to the Shirdi Sai temple in 2019, he noticed that flowers used in puja and handed over to devotees as a token of divine blessings were being recycled instead of being thrown away. 

Inspired by the idea of repurposing floral waste into eco-friendly solutions and…



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How Nirmalaya Is Turning Floral Waste Into A Multi-Crore Spiritual Brand


SUMMARY

Redefining traditional incense by offering charcoal-free, handmade incense sticks and cones infused with natural essential oils

Serial entrepreneur Rajeev Bansal was disheartened by the environmental damage caused by floral waste from temples. During a visit to the Shirdi Sai temple in 2019, he noticed that flowers used in puja and handed over to devotees as a token of divine blessings were being recycled instead of being thrown away. 

Inspired by the idea of repurposing floral waste into eco-friendly solutions and…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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