Influencer commerce startup Lehlah raises Rs 12.5 crore in funding led by Nikhil Kamath’s Gruhas

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Lehlah, a content-commerce platform that enables creators to monetise their influence through affiliate-linked product recommendations, has raised Rs 12.5 crore in a seed funding round led by Gruhas, the investment firm cofounded by Zerodha’s Nikhil Kamath and Abhijeet Pai of Puzzolana Group.

The startup plans to use the fresh capital to introduce new product features, expand its team and reach, and strengthen its position in India’s growing influencer-led shopping ecosystem, founder Ashna Ruia told ET.

Founded in December 2022 by Ruia—daughter…



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Influencer commerce startup Lehlah raises Rs 12.5 crore in funding led by Nikhil Kamath’s Gruhas


Lehlah, a content-commerce platform that enables creators to monetise their influence through affiliate-linked product recommendations, has raised Rs 12.5 crore in a seed funding round led by Gruhas, the investment firm cofounded by Zerodha’s Nikhil Kamath and Abhijeet Pai of Puzzolana Group.

The startup plans to use the fresh capital to introduce new product features, expand its team and reach, and strengthen its position in India’s growing influencer-led shopping ecosystem, founder Ashna Ruia told ET.

Founded in December 2022 by Ruia—daughter…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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