Fintech majors are counting on co-branded cards in returns play

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Major Indian fintechs operating on the UPI network are expanding their credit portfolio to generate steady revenue from the business as the government continues to provide UPI payments free of cost.

Google Pay, the second largest UPI payment application, is working on building a co-branded credit card product in partnership with Axis Bank, according to two people in the know.

This comes after Google Pay launched gold loans with Muthoot Finance late last year and personal loans before that on the popular payment application. Google Pay offers personal…



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Fintech majors are counting on co-branded cards in returns play



Major Indian fintechs operating on the UPI network are expanding their credit portfolio to generate steady revenue from the business as the government continues to provide UPI payments free of cost.

Google Pay, the second largest UPI payment application, is working on building a co-branded credit card product in partnership with Axis Bank, according to two people in the know.

This comes after Google Pay launched gold loans with Muthoot Finance late last year and personal loans before that on the popular payment application. Google Pay offers personal…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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