HBO Max is about to get ‘aggressive’ to stop password sharing

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The days of streaming service password sharing seem to be ending fast. HBO Max just signaled that it’s about to launch an “aggressive” campaign to snuff out password sharing among subscribers. Here’s what that means.

HBO Max plans to eliminate password sharing soon

Last fall, HBO Max—which at the time was just Max, and had a blue logo—said it would start telling password sharers they had to pay more for the privilege.

It seems that campaign didn’t move the needle…



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HBO Max is about to get ‘aggressive’ to stop password sharing


The days of streaming service password sharing seem to be ending fast. HBO Max just signaled that it’s about to launch an “aggressive” campaign to snuff out password sharing among subscribers. Here’s what that means.

HBO Max plans to eliminate password sharing soon

Last fall, HBO Max—which at the time was just Max, and had a blue logo—said it would start telling password sharers they had to pay more for the privilege.

It seems that campaign didn’t move the needle…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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