KisanKonnect Raises ₹72 Crore in Pre-Series B Round Led by Bajaj Finserv Group to Scale its Fresh Produce Supply Chain Intelligence and Omni-channel D2C model

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KisanKonnect, India’s leading farm-to-fork D2C brand, today announced that it has raised ₹72 crore in its Pre-Series B funding round. The round was led by Bajaj Finserv Ventures, with participation from Mistry Ventures, Desai Foods, Dhanuka Agritech and Action Tessa Family Office also participated with strong follow-on investments.

Founded with the vision to connect farmers directly to urban consumers, KisanKonnect has built a technology-first supply chain platform uniquely designed for fresh produce. KisanKonnect was built ground-up to deliver safe, residue-tested fruits and vegetables with unmatched freshness unlike conventional other e-commerce platforms—which often struggle to handle perishables. This positions KisanKonnect as the preferred brand for quality-conscious urban consumers in Mumbai and Pune.

At the heart of its moat lies in deep farmer partnerships. KisanKonnect works closely with thousands of farmers, integrating farm-level data, crop calendars, traceability, and digital payments. This ensures consistent supply, long-term trust, and superior quality for consumers.

The company has developed proprietary Supply Chain Intelligence tools that tackle perishables complexity—covering IoT and RFID-based traceability, AI-driven demand forecasting, farmer advisory app, and real-time dashboards. Together, these innovations allow KisanKonnect to handle 650+ SKUs of temperature-sensitive produce, reducing wastage while ensuring predictable freshness.

KisanKonnect follows a strong omni-channel strategy. Its digital App caters to younger customer cohorts, offering 60-minute delivery across Mumbai and Pune. At the same time, its conveniently located KisanKonnect Farm Stores serve consumers who prefer to shop fresh produce offline. 

Vivek Nirmal, Co-Founder of KisanKonnect, said,
“We have built proprietary tech tools and strong farmer partnerships that transform perishables logistics into a predictable, scalable and consumer-friendly model. This has helped us to solve the toughest problem in fresh produce supply chains – the lack of real-time intelligence. This fundraise will help us expand our technology stack further, deepen our farmer network and scale both our digital and offline presence.”

Sam Subramaniam, President & Head – Private Equity of Bajaj Finserv Group, the lead investor, stated, “KisanKonnect as the leading farm-to-fork platform sits at the intersection of Agri Tech, D2C and E-commerce. The Company has demonstrated a unique ability to digitize and streamline fresh produce supply chains, while building trusted farmer partnerships and delighting quality-conscious consumers. We are excited to partner with the KisanKonnect team in their next phase of growth.”

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We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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KisanKonnect Raises ₹72 Crore in Pre-Series B Round Led by Bajaj Finserv Group to Scale its Fresh Produce Supply Chain Intelligence and Omni-channel D2C model

KisanKonnect, India’s leading farm-to-fork D2C brand, today announced that it has raised ₹72 crore in its Pre-Series B funding round. The round was led by Bajaj Finserv Ventures, with participation from Mistry Ventures, Desai Foods, Dhanuka Agritech and Action Tessa Family Office also participated with strong follow-on investments.

Founded with the vision to connect farmers directly to urban consumers, KisanKonnect has built a technology-first supply chain platform uniquely designed for fresh produce. KisanKonnect was built ground-up to deliver safe, residue-tested fruits and vegetables with unmatched freshness unlike conventional other e-commerce platforms—which often struggle to handle perishables. This positions KisanKonnect as the preferred brand for quality-conscious urban consumers in Mumbai and Pune.

At the heart of its moat lies in deep farmer partnerships. KisanKonnect works closely with thousands of farmers, integrating farm-level data, crop calendars, traceability, and digital payments. This ensures consistent supply, long-term trust, and superior quality for consumers.

The company has developed proprietary Supply Chain Intelligence tools that tackle perishables complexity—covering IoT and RFID-based traceability, AI-driven demand forecasting, farmer advisory app, and real-time dashboards. Together, these innovations allow KisanKonnect to handle 650+ SKUs of temperature-sensitive produce, reducing wastage while ensuring predictable freshness.

KisanKonnect follows a strong omni-channel strategy. Its digital App caters to younger customer cohorts, offering 60-minute delivery across Mumbai and Pune. At the same time, its conveniently located KisanKonnect Farm Stores serve consumers who prefer to shop fresh produce offline. 

Vivek Nirmal, Co-Founder of KisanKonnect, said,
“We have built proprietary tech tools and strong farmer partnerships that transform perishables logistics into a predictable, scalable and consumer-friendly model. This has helped us to solve the toughest problem in fresh produce supply chains – the lack of real-time intelligence. This fundraise will help us expand our technology stack further, deepen our farmer network and scale both our digital and offline presence.”

Sam Subramaniam, President & Head – Private Equity of Bajaj Finserv Group, the lead investor, stated, “KisanKonnect as the leading farm-to-fork platform sits at the intersection of Agri Tech, D2C and E-commerce. The Company has demonstrated a unique ability to digitize and streamline fresh produce supply chains, while building trusted farmer partnerships and delighting quality-conscious consumers. We are excited to partner with the KisanKonnect team in their next phase of growth.”

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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