LONE TREE, Colo., Oct. 01, 2025 (GLOBE NEWSWIRE) — Dealer Alchemist, an industry leader in automotive digital marketing solutions, today announced the release of Soft Credit Pull, a website-integrated prequalification tool that gives shoppers instant, credit-informed payment estimates without a hard credit pull. Powered by Equifax® VantageScore®, the solution enables dealerships to drive up to 20% more qualified leads while building consumer trust and accelerating finance-ready opportunities.
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