No ROI in AI yet? Try these six proven tactics for creating real business value

October 16, 2025

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ZDNET’s key takeaways

There’s growing concern that AI is a bubble about to burst.
Smart digital leaders take a tactical approach to use cases.
They get executive buy-in by focusing on strategic priorities.

With MIT recently reporting that just 5% of AI projects deliver value, there’s a growing fear that the bubble surrounding generative and agentic AI technologies is about to burst.

However, Fausto Fleites,…

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