Meta will soon allow Facebook and Instagram users in the European Union to choose to share less data and see less personalized ads on the platform, the European Commission class=”link ” href=”https://digital-markets-act.ec.europa.eu/meta-commits-give-eu-users-choice-personalised-ads-under-dma-2025-12-08_en” data-i13n=”cpos:1;pos:1″ rel=”nofollow noopener” target=”_blank” data-ylk=”slk:announced;cpos:1;pos:1;elm:context_link;itc:0;sec:content-canvas”>announced. The change will begin to roll out in January, according to the regulator.
“This is the first time that such a choice is offered on Meta’s social networks,” the commission said in a statement. “Meta will give users the effective choice between: consenting to share all their data and seeing fully personalised advertising, and…
