Mamaearth’s parent enters men’s grooming space with acquisition of Reginald Men

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Honasa Consumer, the parent company of Mamaearth has made a strategic entry into the men’s grooming market with the acquisition of South India-focused Reginald Men. 

According to a stock exchange filing, Honasa Consumer has picked up a 95% stake in BTM Ventures Pvt Ltd, the owner of Reginald Men through a secondary transaction at Rs 195 crore.

The deal structure includes Honasa’s acquisition of the remaining 5% stake after 12 months, subject to predefined valuation criteria. The move marks Honasa’s formal expansion into the men’s personal…



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Mamaearth’s parent enters men’s grooming space with acquisition of Reginald Men


Honasa Consumer, the parent company of Mamaearth has made a strategic entry into the men’s grooming market with the acquisition of South India-focused Reginald Men. 

According to a stock exchange filing, Honasa Consumer has picked up a 95% stake in BTM Ventures Pvt Ltd, the owner of Reginald Men through a secondary transaction at Rs 195 crore.

The deal structure includes Honasa’s acquisition of the remaining 5% stake after 12 months, subject to predefined valuation criteria. The move marks Honasa’s formal expansion into the men’s personal…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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