Welcome to this week’s PPC Pulse. The big news this week centers on platform evolution: how advertisers get information, where ads show up, and what formats are gaining traction.
OpenAI announced it’s testing ads inside ChatGPT for the first time. Google launched a new podcast to help advertisers navigate platform changes. And Demand Gen added features designed to make video campaigns more actionable for commerce and travel advertisers.
Here’s what matters for advertisers and why.
Google Ads Launches “Ads Decoded” Podcast
Google is…

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