5 Google Analytics Reports PPC Marketers Should Actually Use

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Google Analytics has never been perfect, but it used to feel familiar.

The shift to Google Analytics 4 forced PPC marketers to rethink how they pull insights, not just where to click.

Reports that once lived front and center now take more effort to find. Some require extra setup. Others feel less intuitive than before and that creates a real problem for PPC managers who need answers quickly.

You are expected to explain performance, justify spend, and make optimization decisions, often without the luxury of rebuilding reports or navigating multiple…



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5 Google Analytics Reports PPC Marketers Should Actually Use


Google Analytics has never been perfect, but it used to feel familiar.

The shift to Google Analytics 4 forced PPC marketers to rethink how they pull insights, not just where to click.

Reports that once lived front and center now take more effort to find. Some require extra setup. Others feel less intuitive than before and that creates a real problem for PPC managers who need answers quickly.

You are expected to explain performance, justify spend, and make optimization decisions, often without the luxury of rebuilding reports or navigating multiple…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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