Myntra has appointed former Google engineering head Pramod Adiddam as its chief technology officer, strengthening its focus on scale and platform reliability.
India’s e-commerce platforms are entering a phase where execution matters more than experimentation.
Myntra has appointed Pramod Adiddam, a former senior engineering leader at Google, as its new chief technology officer. The move comes as Myntra focuses on scaling infrastructure, improving reliability, and supporting increasingly complex user experiences.
Leadership changes at this level signal more than routine hiring—they often reflect strategic priorities.
Why engineering leadership matters now
Myntra operates at significant scale, handling large traffic spikes during sales events, managing vast product catalogs, and supporting logistics-heavy operations across India.
As competition intensifies from both domestic and global players, platform stability and performance are becoming competitive differentiators. Hiring a CTO with experience running large, distributed systems suggests Myntra is prioritizing resilience and long-term scalability.
Adiddam’s background at Google positions him to bring discipline around engineering processes, data infrastructure, and system reliability.
From growth to optimization

Indian e-commerce has largely moved past its hypergrowth phase. The next chapter is about efficiency—reducing latency, improving personalization, and optimizing costs while maintaining speed.
That transition often requires a different kind of technical leadership. Instead of building quickly, companies must refine what already exists.
Myntra’s appointment reflects that shift, emphasizing operational maturity over experimental expansion.
Part of a broader talent pattern
The move also highlights a familiar trend in Indian tech: senior leaders with experience at global technology firms returning to local platforms at scale.
For companies like Myntra, that talent brings exposure to best practices developed under extreme scale—knowledge that is increasingly relevant as Indian platforms serve hundreds of millions of users.
What comes next
The immediate impact of a CTO change is rarely visible to consumers. Improvements tend to appear gradually, in the form of fewer outages, faster load times, and smoother shopping experiences.
But strategically, the hire suggests Myntra is preparing for a future where technology is less about novelty and more about dependability.
In India’s crowded e-commerce market, that may prove to be a decisive advantage.

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