Chinese smartphone major Oppo is reportedly folding Realme’s India operations back into its own structure, beginning with layoffs and team consolidation across sales and customer support. The move signals a sharper cost-cutting push as competition intensifies in India’s price-sensitive smartphone market and margins continue to thin.
Realme, launched in 2018 as an Oppo sub-brand—with its first phone branded “Realme 1 by Oppo”—had briefly operated with greater independence after launch. It is now reverting to a tighter sub-brand model under…
