Anthropic’s Super Bowl swipe at OpenAI pays off big

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So, it looks like taking a swipe at OpenAI actually worked. Anthropic’s Super Bowl campaign mocking ads in ChatGPT has helped its Claude chatbot climb into the top 10 on the US App Store.

As of Saturday, Claude ranked at No. 10, indicating its “no ads” pitch struck a chord with users, according to figures from market intelligence firm Appfigures.

Claude’s US downloads across iOS and Android reached an estimated 148,000 between Sunday and Tuesday, TechCrunch reported, citing Appfigures. That marks a 32% rise compared with the previous Thursday…



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Anthropic’s Super Bowl swipe at OpenAI pays off big



So, it looks like taking a swipe at OpenAI actually worked. Anthropic’s Super Bowl campaign mocking ads in ChatGPT has helped its Claude chatbot climb into the top 10 on the US App Store.

As of Saturday, Claude ranked at No. 10, indicating its “no ads” pitch struck a chord with users, according to figures from market intelligence firm Appfigures.

Claude’s US downloads across iOS and Android reached an estimated 148,000 between Sunday and Tuesday, TechCrunch reported, citing Appfigures. That marks a 32% rise compared with the previous Thursday…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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