Swiggy Shutters SNACC
Swiggy has pulled the plug on its 15-minute food delivery app, SNACC. While the foodtech major internally suggested that a product-market fit was emerging for the vertical, the reality of high operational costs forced a retreat. So, why did Swiggy shut down SNACC?
The Flailing Economics: Launched as a pilot in Bengaluru and Gurugram last year, SNACC offered snacks, breakfast, and bakery items in under 15 minutes. In an internal memo, Swiggy said that while users liked the…

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