“People want something that lasts them a long time, that is quality, that is useful,” says Google senior director Alexander Kuscher. “Eventually, when it breaks or when you lose it, you get a new one because you feel taken care of. So I think that builds trust, and the trust is important.”
Flex started as an enterprise service for businesses; Google offered companies worried about security vulnerabilities on aging hardware a way to easily update to a more secure operating system. Or, at least, one…
