Integrating digital PR & SEO with a full-funnel strategy both influences audience behavior and top-three rankings in search engines.
In my recent webinar with Search Engine Journal about how to earn links with digital PR, I didn’t have time to dive into the importance of the audience journey and a full-funnel strategy. This article is to remedy that.
Have you found that ranking in search engines is more difficult lately? Or maybe your link building isn’t driving the top 3 ranking it used to.
Google representatives have been actively discussing…

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