SEJ Live’s opening panel covered three months of AI search changes from three angles. I covered the news, SEJ Founder Loren Baker covered the business case, and Managing Editor Shelley Walsh covered content strategy. The on-demand recording is available here.
The session was called “What’s Hot, What’s Not,” and our goal was to identify the Q1 changes worth acting on in Q2, and what steps you can start taking today.
AI Overviews Are Costing Clicks, But Not All Of Them
The headline number from Q1 is that clicks drop when AI Overviews appear,…

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