D2C food startup Khetika sources staples directly from farmers in authentic growing regions and processes them using low-temperature stone grinding to preserve nutrition and flavour
The healthy food brand uses its B2B platform SuperZop to supply kirana stores while also selling through modern retail, ecommerce and quick commerce channels nationwide
Backed by NSFO, Incofin and Anicut Capital, Khetika has raised about ₹236 Cr ($25 Mn), reported ₹247 Cr revenue in FY25 and is targeting ₹2,000 Cr in revenue in the next 2 to 3…

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