RedNote, one of China’s most popular social platforms, is trying to grow its social media and e-commerce businesses in the U.S. by hiring staff, hosting promotional events in universities, and launching a shopping portal for American consumers.
A year after it went viral as an alternative home for “TikTok refugees,” the app, which is still primarily used by Chinese-speaking populations, is signaling a push into international markets — even though Chinese-owned social media…

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