Google’s John Mueller answered a question on Reddit about why Google picks one web page over another when multiple pages have duplicate content, also explaining why Google sometimes appears to pick the wrong URL as the canonical.
Canonical URLs
The word canonical was previously mostly used in the religious sense to describe what writings or beliefs were recognized to be authoritative. In the SEO community, the word is used to refer to which URL is the true web page when multiple web pages share the same or similar content.
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