iPhone market share dropped 9.6%; Samsung retakes lead

Share via:


Global iPhone market share dropped 9.6% year-on-year in the first quarter of the year, enabling Samsung to retake the smartphone lead despite failing to increase its own shipments.

Apple saw the biggest slump of any brand, at a time when the global smartphone market as a whole continues to grow …

Market intelligence company IDC estimates that the global smartphone market increased by 7.8% last quarter.

Global smartphone shipments increased 7.8% year over year to 289.4 million units in the first quarter of 2024 (1Q24). While the industry is not completely out of the woods, as macroeconomic challenges remain in many markets, this marks the third consecutive quarter of shipment growth, a strong indicator that a recovery is well underway.

The company said that continued growth is fuelling optimism among smartphone makers, and while smaller brands were the big winners last quarter, Apple and Samsung are both expected to bounce back.

While Apple managed to capture the top spot at the end of 2023, Samsung successfully reasserted itself as the leading smartphone provider in the first quarter. While IDC expects these two companies to maintain their hold on the high end of the market, the resurgence of Huawei in China, as well as notable gains from Xiaomi, Transsion, OPPO/OnePlus, and vivo will likely have both OEMs looking for areas to expand and diversify. As the recovery progresses, we’re likely to see the top companies gain share as the smaller brands struggle for positioning.

iPhone shipments fell from 55.4M in the first quarter of last year to 50.1M in the same quarter this year.

There’s a mix of good news and bad news for Apple in the bigger trend which is emerging post-pandemic. Consumers are willing to pay more for their smartphones, but that’s because they plan to hold onto them for longer. It’s not yet clear how higher average selling prices will balance out against less frequent upgrades.

Photo by Ethan P on Unsplash

FTC: We use income earning auto affiliate links. More.



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

Popular

More Like this

iPhone market share dropped 9.6%; Samsung retakes lead


Global iPhone market share dropped 9.6% year-on-year in the first quarter of the year, enabling Samsung to retake the smartphone lead despite failing to increase its own shipments.

Apple saw the biggest slump of any brand, at a time when the global smartphone market as a whole continues to grow …

Market intelligence company IDC estimates that the global smartphone market increased by 7.8% last quarter.

Global smartphone shipments increased 7.8% year over year to 289.4 million units in the first quarter of 2024 (1Q24). While the industry is not completely out of the woods, as macroeconomic challenges remain in many markets, this marks the third consecutive quarter of shipment growth, a strong indicator that a recovery is well underway.

The company said that continued growth is fuelling optimism among smartphone makers, and while smaller brands were the big winners last quarter, Apple and Samsung are both expected to bounce back.

While Apple managed to capture the top spot at the end of 2023, Samsung successfully reasserted itself as the leading smartphone provider in the first quarter. While IDC expects these two companies to maintain their hold on the high end of the market, the resurgence of Huawei in China, as well as notable gains from Xiaomi, Transsion, OPPO/OnePlus, and vivo will likely have both OEMs looking for areas to expand and diversify. As the recovery progresses, we’re likely to see the top companies gain share as the smaller brands struggle for positioning.

iPhone shipments fell from 55.4M in the first quarter of last year to 50.1M in the same quarter this year.

There’s a mix of good news and bad news for Apple in the bigger trend which is emerging post-pandemic. Consumers are willing to pay more for their smartphones, but that’s because they plan to hold onto them for longer. It’s not yet clear how higher average selling prices will balance out against less frequent upgrades.

Photo by Ethan P on Unsplash

FTC: We use income earning auto affiliate links. More.



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

Website Upgradation is going on for any glitch kindly connect at office@startupnews.fyi

More like this

An Ohio man guilty of Bitcoin laundering must forfeit...

An Ohio man named Larry Dean Harmon will...

Blender benchmark highlights how powerful the M4 Max’s graphics...

Apple released its new MacBook Pros with M4,...

Here’s when you can expect Google Gemini integration with...

It’s long been rumored that Apple will be...

Popular

Upcoming Events

Startup Information that matters. Get in your inbox Daily!