SaaS startup WebEngage raised $20 million in Series B led by Singularity Growth Opportunities Fund, SWC Global, India Quotient, Blume Ventures and IAN Fund where Unmaj Corporation, NB Ventures, BharatPe cofounder Shashwat Nakrani, and TVS Capital Chairman Gopal Srinivasan also participated.
WebEngage provides its clients with a variety of marketing and automation solutions. Push notifications, email marketing, WhatsApp marketing, Google Ads, Facebook remarketing, and web personalisation are among its product offerings. WebEngage will use the new funds to continue its expansion and expand operations in domestic and international markets. WebEngage has offices in India, the Middle East, and Southeast Asia. It provides services to businesses in a variety of industries, including media and entertainment, gaming, BFSI, healthcare, and online retail.