Men’s grooming startup Ustraa raised $2.1 million in funds

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Men’s grooming startup Ustraa raised $2.1 million in a strategic funding round led by Info Edge’s subsidiary Startup Investments where IIFL Seed Ventures and Wipro Enterprises also partcipated.

Ustraa is a direct-to-consumer men’s grooming startup with a product portfolio that includes shampoo, face wash, hair oil, beard oil, and other items. It sells its products primarily through its website, ecommerce platforms such as Amazon and Flipkart, and third-party retail outlets. The startup primarily operates in a market dominated by consumer goods behemoths and conglomerates. It competes with Beardo owned by Marico, The Man Company owned by Emami, and Bombay Shaving Company owned by Reckitt Benckiser, among others.

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Sreejit Kumar
Sreejit Kumar
Hi, I'm Sreejit Kumar, a journalist with a Master's degree in Journalism. Through my education and professional experience, I have developed a keen eye for detail and a passion for uncovering the truth. As an author for this news website, I am committed to delivering accurate, timely, and engaging stories that inform and entertain our readers.

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Men’s grooming startup Ustraa raised $2.1 million in funds

Men’s grooming startup Ustraa raised $2.1 million in a strategic funding round led by Info Edge’s subsidiary Startup Investments where IIFL Seed Ventures and Wipro Enterprises also partcipated.

Ustraa is a direct-to-consumer men’s grooming startup with a product portfolio that includes shampoo, face wash, hair oil, beard oil, and other items. It sells its products primarily through its website, ecommerce platforms such as Amazon and Flipkart, and third-party retail outlets. The startup primarily operates in a market dominated by consumer goods behemoths and conglomerates. It competes with Beardo owned by Marico, The Man Company owned by Emami, and Bombay Shaving Company owned by Reckitt Benckiser, among others.

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

Sreejit Kumar
Sreejit Kumar
Hi, I'm Sreejit Kumar, a journalist with a Master's degree in Journalism. Through my education and professional experience, I have developed a keen eye for detail and a passion for uncovering the truth. As an author for this news website, I am committed to delivering accurate, timely, and engaging stories that inform and entertain our readers.

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