Flipkart responded on Tuesday to the social media backlash it received following its Big Billion Days sale gaffes. Flipkart stated in a statement that the e-commerce company has identified the problem and has initiated legal action against the “errant party.”
“As a customer-focused organisation, Flipkart has a zero-tolerance policy for any incident that undermines customer trust.” “It is critical to us that our customers have the best online shopping experience possible,” Flipkart stated. Flipkart recently found itself in hot water after some of its customers complained that they did not receive the products they ordered online during the website’s Big Billion Days sale. In one such instance, a customer ordered a laptop for his father, but instead received a few Ghadi detergent bars. Flipkart responded to the incident by saying that while it was a ‘open box delivery’ option, the customer received the item without inspecting it.