The government is looking to address the imbalance in content creation by digital news companies and its monetisation in the upcoming draft Digital India Act, according to Rajeev Chandrasekhar, Minister of State for Electronics and Information Technology.
The MoS also stated that the dynamics of content creation and monetisation are impacted by an imbalance caused by the internet’s structure, which disadvantages smaller businesses. In any case, the government may want to look at how other countries have handled the issue. At the event, Chandrasekhar suggested that the government follow Australia’s lead.