Direct-to-consumer (D2C) superfood brand Nourish You raised $2 million in seed from Triumph Group’s Y Janardhana Rao, Darwinbox’s founder Rohit Chennamaneni, Zerodha’s founder Nikhil Kamath, Gruhas’ founder Abhijeet Pai and KIMS Hospitals’ CEO Abhinay Bollineni, among others.
Nourish You sells products made from quinoa and chia seeds, such as nut mixes, edible seeds, flour, and meal mixes. The proceeds from the funding round will enable the startup to double its investment in R&D for new products, diversifying its portfolio. The startup will also invest in branding and marketing, hire talent, and expand its distribution and market presence. The industry is expected to be worth $214.95 billion by 2027, with a CAGR of 5.74% over the forecasted period.