Google’s user choice billing system is in contravention of CCI directives: ADIF

February 3, 2023

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Despite changes announced by Google to its Play Store policies in India to comply with the Competition Commission of India’s (CCI) directives, the tech giant is in violation of the competition watchdog’s order, according to the Alliance of Digital India Foundation (ADIF).

According to the think tank, which represents India’s digital startups, app developers must still pay 11/26% commission to the US-based company under its ‘user choice billing system’. The comments came after Google announced last week in a blog post that through user choice billing, developers can now offer users the option to choose an alternative billing system in addition to Google Play’s billing system when purchasing in-app digital content. User choice billing will be available to all apps and games beginning in February, according to the company.

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