This move is aimed at expanding Lenskart’s portfolio with new brands and offering international products to Indian consumers, the company said in a statement
The development comes two years after Peyush Bansal-led Lenskart acquired a majority stake in OWNDAYS in 2022
Lenskart’s operating revenue breached the INR 5,000 Cr mark in the financial year 2024
Over two years after picking up a majority stake in Japanese eyewear brand OWNDAYS in a deal reportedly worth around $400 Mn, omnichannel eyewear unicorn LensKart has now rolled out the formers’ products in the Indian market.
This move is aimed at expanding Lenskart’s portfolio with new brands and offering international products to Indian consumers, the company said in a statement.
“Our exclusive partnership with OWNDAYS in India is an expansion of high-quality international eyewear to Indian consumers. It combines OWNDAYS’ renowned expertise in superior craftsmanship with Lenskart’s extensive market presence and deep insights into local preferences,” OWNDAYS India business head Apeksha Gupta and CEO John Jacobs said in a joint statement.
In 2022, Peyush Bansal-led Lenskart acquired a majority stake in OWNDAYS. The deal was reportedly worth around $400 wherein Lenskart said that OWNDAYS will operate independently.
Recently, the company reported that its operating revenue breached the INR 5,000 Cr mark in the financial year 2024. Its sales jumped 43% to INR 5,427.7 Cr during the year under review from INR 3,788 Cr in FY23.
Earlier this year, Lenskart raised INR 160 Cr (about $19.1 Mn) from its cofounders Bansal, Neha Bansal, Amit Chaudhary and Sumeet Kapahi. Lenskart CEO Bansal emerged as the biggest investor in the round, pumping around INR 70.7 Cr.
The funding by founders was followed by Singapore-based Temasek and US-based Fidelity infusing $200 Mn in Lenskart at a valuation of around $5 Bn in June.
Besides India, Lenskart has presence in the UAE, Singapore, Japan, among others. The company has more than 2,500 stores, of which around 2,000 are in India. It claims to have a customer base of 2 Cr.