Superlogic raises $13.7M at a $200M valuation to help consumers use reward points toward cool ‘experiences’

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Superlogic, a startup that helps give consumers a way to apply rewards points toward experiences, has raised $13.7 million at a $200 million valuation, the company tells TechCrunch exclusively.

Lin Dai, CEO and co-founder of Miami-based Superlogic, said his company’s technology is designed to “enhance the value of rewards points” by giving consumers a broader range of options in how to use them. Its platform plugs directly into existing loyalty programs for credit card companies, airlines, and retailers. 

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Superlogic raises $13.7M at a $200M valuation to help consumers use reward points toward cool ‘experiences’


Superlogic, a startup that helps give consumers a way to apply rewards points toward experiences, has raised $13.7 million at a $200 million valuation, the company tells TechCrunch exclusively.

Lin Dai, CEO and co-founder of Miami-based Superlogic, said his company’s technology is designed to “enhance the value of rewards points” by giving consumers a broader range of options in how to use them. Its platform plugs directly into existing loyalty programs for credit card companies, airlines, and retailers. 

Superlogic partners with…



Source link

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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