The Delhi High Court has ordered Amazon to pay $39 million (approx. ₹340 crore) in damages to Lifestyle Equities CV for trademark infringement involving the ‘Beverly Hills Polo Club’ brand. Justice Prathiba M Singh passed the ruling in a case filed in 2020, where Lifestyle accused Amazon Technologies and Cloudtail India of selling products with a deceptively similar logo.
Amazon Technologies allegedly manufactured and sold such products under the ‘Symbol’ brand on Amazon.in. An interim injunction was granted in 2020, preventing use of the infringing logo and directing removal of the products. Amazon Technologies didn’t appear in court and was proceeded against ex-parte.
Cloudtail India admitted to using the infringing mark from 2015 to July 2020 and offered a settlement, which failed. They made around ₹23.9 lakh in revenue from the sales. The court awarded ₹4.78 lakh in damages against Cloudtail and held Amazon liable as well, rejecting their defense. However, Amazon Seller Services was excluded from further proceedings as it complied with court directives and removed infringing products.
The case underscores the importance of brand protection and legal accountability in online marketplaces.