Music streaming platform Spotify is reportedly testing a new card-style user profile design that focuses on music discovery. According to recent reports, the new profile design will feature a series of interactive cards that allow users to showcase their favorite artists, songs, and playlists, as well as discover new music from other users.
The new card-style profiles will be a departure from Spotify’s current profile design, which primarily showcases a user’s recently played songs and playlists. The new design is said to be inspired by social media platforms like Instagram and TikTok, which rely heavily on user-generated content and personalization.
The interactive cards on the new profile design will reportedly allow users to add photos, short videos, and descriptions to showcase their favorite music. The cards will also feature a “play” button that allows other users to listen to the featured song or playlist directly from the profile.
In addition to the new profile design, Spotify is also testing a “discovery” tab that will allow users to explore new music based on their listening habits and personal preferences. The discovery tab will reportedly feature a mix of algorithmically generated playlists and user-generated content, allowing users to discover new music from both established and up-and-coming artists.
The new profile design and discovery tab are part of Spotify’s ongoing efforts to improve the user experience and differentiate itself from competitors like Apple Music and Amazon Music. By focusing on music discovery and personalization, Spotify hopes to retain its position as the leading music streaming platform.
The new card-style profile design and discovery tab are currently being tested with a small group of users, and there is no word yet on when they will be rolled out to the general public. However, the new features have already generated excitement among Spotify users, who are eager to explore new music and showcase their favorite artists in a more personalized way.