Explained: Why Byju’s is seeking arbitration in dispute with BCCI over cricket sponsorship

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Byju’s seeks arbitration through NCLT to resolve financial dispute with BCCI. The edtech company signed a three-year jersey sponsorship deal in 2019, paying Rs 4.6 crore for each bilateral match and Rs 1.56 crore for each international match. Byju’s prefers arbitration for confidentiality, expert arbitrator, faster resolution, and greater control.

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Explained: Why Byju’s is seeking arbitration in dispute with BCCI over cricket sponsorship

Byju’s seeks arbitration through NCLT to resolve financial dispute with BCCI. The edtech company signed a three-year jersey sponsorship deal in 2019, paying Rs 4.6 crore for each bilateral match and Rs 1.56 crore for each international match. Byju’s prefers arbitration for confidentiality, expert arbitrator, faster resolution, and greater control.

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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