Warner Bros. Discovery puts hold on launch of HBO Max in India

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Warner Bros. Discovery halted the planned launch of its streaming service HBO Max in India due to global cost-cutting measures. In addition, the global entertainment conglomerate is working on a merger of its two streaming services, Discovery+ and HBO Max, in existing markets.

According to an Economic Times report, there is currently no word on when the service will be launched in India. As a result, Saugata Mukherjee, India content head, HBO Max, who joined the organisation last year, has also left. The content team began working on a few projects because the initial plan was to launch the service in India within 1-2 years. The only information available to the team at this time is that it will not launch until at least the end of 2024, according to the report, which cited a senior official.

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Warner Bros. Discovery puts hold on launch of HBO Max in India

Warner Bros. Discovery halted the planned launch of its streaming service HBO Max in India due to global cost-cutting measures. In addition, the global entertainment conglomerate is working on a merger of its two streaming services, Discovery+ and HBO Max, in existing markets.

According to an Economic Times report, there is currently no word on when the service will be launched in India. As a result, Saugata Mukherjee, India content head, HBO Max, who joined the organisation last year, has also left. The content team began working on a few projects because the initial plan was to launch the service in India within 1-2 years. The only information available to the team at this time is that it will not launch until at least the end of 2024, according to the report, which cited a senior official.

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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