Mukesh Ambani’s Viacom18 is investing aggressively in movie rights and original content for OTT

August 29, 2022

, By Team SNFYI

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Reliance Industries Ltd’s (RIL’s) entertainment arm Viacom18 is looking to aggressively invest in movie rights and original content for its OTT platform, according to the company’s CMD Mukesh Ambani, who spoke at the company’s annual general meeting on Monday (August 29).

Ambani stated that Viacom18 has “consolidated its leadership position with a high-decibel entry into sports” by acquiring the digital rights to the Indian Premier League (IPL) for the next five years. Viacom18 won the digital rights to the marquee cricket tournament for INR 20,500 Cr ($2.57 Bn) in June, defeating Disney-Star. According to a recent JM Financial report, Viacom18’s OTT platform, Voot, will become a leading player in the Indian market and will be able to break even in 2027 due to IPL viewership.

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Mukesh Ambani’s Viacom18 is investing aggressively in movie rights and original content for OTT

August 29, 2022

, By Team SNFYI

Reliance Industries Ltd’s (RIL’s) entertainment arm Viacom18 is looking to aggressively invest in movie rights and original content for its OTT platform, according to the company’s CMD Mukesh Ambani, who spoke at the company’s annual general meeting on Monday (August 29).

Ambani stated that Viacom18 has “consolidated its leadership position with a high-decibel entry into sports” by acquiring the digital rights to the Indian Premier League (IPL) for the next five years. Viacom18 won the digital rights to the marquee cricket tournament for INR 20,500 Cr ($2.57 Bn) in June, defeating Disney-Star. According to a recent JM Financial report, Viacom18’s OTT platform, Voot, will become a leading player in the Indian market and will be able to break even in 2027 due to IPL viewership.

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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Previous News

Union Minister Piyush Goyal calls for integration of ODOP Initiative with ONDC

Next News

There is no plan to limit sales of Chinese smartphones under INR 12,000: Rajeev Chandrasekhar

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