D2C silver jewellery startup GIVA raised $4.8 million debt funding from venture debt firm Alteria Capital

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D2C silver jewellery startup GIVA raised $4.8 million debt funding from venture debt firm Alteria Capital. The capital will be used by GIVA to manage its inventory and increase its offline presence in India.

Through its website, physical stores, and online marketplaces, GIVA offers silver, oxidised silver, gold-coated, and rose gold-coated jewellery for sale to customers all over India. The startup primarily caters to females between the ages of 24 and 45.

In order to create jewellery, GIVA’s internal team collaborates with a network of influencers to develop designs that are then distributed to independent manufacturers, according to Agarwal. The startup conducts quality-checks after receiving these jewelery items from manufacturers to make sure the metal is pure, the stones are properly set, and the jewellery is free of tarnishing and scratches.

According to the startup, consumers can purchase jewellery made of 92.5% silver with a six-month warranty against breakage. Aditya Birla Group, India Quotient, Sixth Sense Ventures, A91 Ventures, Founder Bank Capital, Anicut Angel Fund, and the creators of ShareChat and First Cheque are just a few of the investors in GIVA.

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D2C silver jewellery startup GIVA raised $4.8 million debt funding from venture debt firm Alteria Capital

D2C silver jewellery startup GIVA raised $4.8 million debt funding from venture debt firm Alteria Capital. The capital will be used by GIVA to manage its inventory and increase its offline presence in India.

Through its website, physical stores, and online marketplaces, GIVA offers silver, oxidised silver, gold-coated, and rose gold-coated jewellery for sale to customers all over India. The startup primarily caters to females between the ages of 24 and 45.

In order to create jewellery, GIVA’s internal team collaborates with a network of influencers to develop designs that are then distributed to independent manufacturers, according to Agarwal. The startup conducts quality-checks after receiving these jewelery items from manufacturers to make sure the metal is pure, the stones are properly set, and the jewellery is free of tarnishing and scratches.

According to the startup, consumers can purchase jewellery made of 92.5% silver with a six-month warranty against breakage. Aditya Birla Group, India Quotient, Sixth Sense Ventures, A91 Ventures, Founder Bank Capital, Anicut Angel Fund, and the creators of ShareChat and First Cheque are just a few of the investors in GIVA.

Disclaimer

We strive to uphold the highest ethical standards in all of our reporting and coverage. We StartupNews.fyi want to be transparent with our readers about any potential conflicts of interest that may arise in our work. It’s possible that some of the investors we feature may have connections to other businesses, including competitors or companies we write about. However, we want to assure our readers that this will not have any impact on the integrity or impartiality of our reporting. We are committed to delivering accurate, unbiased news and information to our audience, and we will continue to uphold our ethics and principles in all of our work. Thank you for your trust and support.

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