Netflix is shaking up its film production units by focusing on creating fewer but higher-quality movies, according to a recent report by Bloomberg. The move will see a merger of the smaller and mid-sized film units, leading to some job cuts, including two of the company’s long-serving executives.
The reshuffle comes at a time when Netflix is facing increasing competition in the entertainment industry, with Disney+, HBO Max, and Amazon Prime Video all vying for market share. Netflix has built its reputation on a vast library of content, including original series and films, but it has recently faced criticism for the sheer volume of mediocre content it produces.
The spokesperson added that the move is aimed at increasing efficiency and creating a more streamlined production process. By combining the teams responsible for smaller and mid-sized films, Netflix hopes to focus its resources on producing fewer but more successful movies that resonate with audiences.
According to the Bloomberg report, the consolidation has resulted in the loss of several positions, including two executives who have been with the company for a long time. However, the spokesperson declined to confirm the specific number of job cuts, stating that the company is working with those affected to help them transition to new roles within the company or outside of it.
The restructuring is a clear indication that Netflix is determined to maintain its position as the leader in the streaming market, despite growing competition. By prioritizing quality over quantity and investing in high-profile projects that appeal to a wide audience, Netflix hopes to continue to attract and retain subscribers in the face of an increasingly crowded market.